You have probably seen this video before, but it is worth showing again.
Do women see themselves less accurately than strangers do? Dove”s Real Beauty campaign says yes — and offers proof, in the form of forensic sketches.
Dove recruited seven women of different ages and backgrounds and had FBI-trained forensic artist Gil Zamora create composite sketches of them based on descriptions of their own descriptions of their facial features.
Earlier in the day, the women had been asked to spend time with strangers, though neither party was told why. These strangers were later brought one by one into a room with Zamora and asked to describe the women who had been sketched earlier. The two resulting drawings of each woman were then hung side-by-side — and the contrast is pretty stark.
The takeaway from this campaign: “You are more beautiful than you think.”